Archive for the ‘independent musicians’ tag
Our Complete Ping Saga in One Article
Over the last few months, I have been blogging about my adventure in getting my buddy & independent musician Jimmy Z on iTunes Ping.
I was asked to condense all my tribulations into one long article that is now posted on Michael Brandvold’s great Music Marketing site, here.
BTW – Michael’s site has lots of great resources & suggestions for independent musicians.
Ping Named One of the Biggest Tech Flops of 2010
The business and tech blog, Silicon Alley Insider, has sited Ping as being the sixth biggest tech flop of the year and site it for utterly failing to gain traction.
As my previous posts have indicated, post-launch communications to independent musicians was mishandled, the integration with Twitter is lame, no one can really use it other than to promote music sales as is is not truly social and open, etc.
It isn’t like Apple to continue to support lame initiatives and products, so my hope is still that they might get it all together. But the clock is ticking. Loudly. I still hold out some hope they will pull it together on 2011.
Update December 13, 2010 – I was asked to condense all my tribulations with Apple and Ping into one long article that is now posted on Michael Brandvold’s great Music Marketing site, here.
Twitter + Ping = Not Much Yet
Read Write Web analyzed recent Twitter data regarding the new Ping integration.
In brief, so far there is low volume and no retweets. Here is their graph of English language results, yellow being the 1.41% Ping retweets:
They compare that to a 6% retweet rate for the Instagram photo-sharing program over the same period.
Though not discussed in the report, maybe its because when you click the link in Twitter it takes you to iTunes. What if you don’t have iTunes installed? And most people do not. Fail.
Read the complete post here.
Update December 13, 2010 – I was asked to condense all my tribulations with Apple and Ping into one long article that is now posted on Michael Brandvold’s great Music Marketing site, here.
Twitter + Ping = More $$ For Apple
Today, Twitter and Apple announced that iTunes Ping can now be integrated in Twitter.
I’m not convinced it will help independent musicians, but it will surely generate more revenue for Apple.
It will be interesting to see how deeply this is adopted. We’ll be watching this closely over the next few months.
Update December 13, 2010 – I was asked to condense all my tribulations with Apple and Ping into one long article that is now posted on Michael Brandvold’s great Music Marketing site, here.